Make Your Case for Fundraising Success

Friday, June 15, 2012 | 9:50 a.m. to 10:50 a.m.

2012 Lehigh Valley Forum on Fundraising and Philanthropy | DeSales University Center

A case statement provides the rationale and justification for a nonprofit organization's existence and a platform for its fundraising efforts. It focuses the work of a nonprofit organization internally and helps donors and volunteers understand why their support is critical. Join Joan B. Marcus to learn what a case statement is, why every nonprofit needs one, and how to develop a case statement.

To register, visit www.afpeasternpa.afpnet.org

How to Craft a Compelling Grant Proposal

Friday, June 15, 2012 | 1:45 p.m. to 2:45 p.m.

2012 Lehigh Valley Forum on Fundraising and Philanthropy | DeSales University Center

Deadlines have a way of sneaking up on even the most season grant writer. When that happens, it's easy to lose focus and simply write to complete the proposal. During this workshop, Joan B. Marcus will explore how to use the six-step writing process to become a more efficient grant writer, develop powerful copy and deal with writer's block.

To register, visit www.afpeasternpa.afpnet.org

How to Market Your Green Business

Thursday, June 28. 2012 | 9 a.m. to 10 a.m.

Energypath 2012 | DeSales University Center

Whether you are an established green business or a start-up, your marketing efforts can mean the difference between thriving and just surviving. Join presenter Joan B. Marcus to learn effective marketing strategies you can implement immediately to keep your business on track and positioned for future growth.

To register, visit www.energypath.org